SEOUL, SOUTH KOREA

Routine Fitness

THE STORY

Gangnam's Boutique with 72 VR Golf Bays

Routine Fitness is a boutique fitness centre in Seoul’s Gangnam district, pairing a premium cardio floor with one of Korea’s largest indoor VR golf set-ups at 72 simulators. Membership packages run in three formats: fitness only, VR golf only, or both, with a luxury sauna included in the premium tier.

Gangnam’s demographic makes the club a study in cross-generational programming. An affluent senior clientele who play golf and prioritise longevity make up the core membership, alongside a younger audience drawn to the technology. Korea’s aging population is one of the fastest-shifting in the region, and Routine Fitness is designed as a flagship showroom for how boutique fitness can serve both audiences on the same floor.

The club runs exclusively on Intenza cardio and strength, chosen for the joint-friendly ergonomics and intuitive controls that suit senior training and the design language that fits a premium Gangnam space. Read the full Routine Fitness story.

We've already had inquiries from other gym owners and individuals who are impressed by the quality and design of Intenza's machines. We're proud to represent such a forward—thinking premium fitness brand
OWNER
Owner, Routine Fitness

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